Payrails, a Berlin-based payments provider, has partnered with inDrive, a ride-hailing platform, to expand inDrive's payment services in the Middle East, North Africa (MENA), and other regions.
Before the partnership with Payrails, inDrive announced in January 2024 that it would offer financial services products, such as small loans to drivers, in some of its African markets.
Thus, this partnership aims to address the challenge faced by inDrive in integrating various payment service providers (PSPs) and alternative payment methods (APMs) across different regions, including the Middle East and North Africa (MENA). Payrails introduced a solution featuring a PSP-agnostic integration layer, dynamic payment routing, and expanded coverage of alternative payment methods.
As a result, inDrive observed an 11% increase in card approval rates, contributing to enhanced conversion rates within a shorter timeframe compared to traditional integration processes.
Also, by leveraging Payrails' solutions, inDrive seeks to improve local payment experiences for drivers and customers, thereby increasing conversion rates and reducing costs. Adopting Payrails' unified integration layer offers a seamless experience through a single API, eliminating the need for complex individual integrations.
Both inDrive and Payrails expressed optimism about achieving key payment objectives in priority markets and setting new standards for payment solutions.
